I consider myself a writer. I write poetry. I started writing a book. (if only I can find the cool website that I started writing it.) And as a marketing communication expert a.k.a content marketer I write a lot. I also edit a lot. So as I wrote my last proposal to help a new … Continue reading
Most of us have probably already heard, read, or repeated the popular phrase “sex sells”. It’s a reasonable claim to support given that most humans we know are intuitively triggered by it. But for any of us who have read Martin Lindstrom’s Buyology or taken a look at some neuromarketing studies, you know that there’s […] … Continue reading
Well, through no fault of my own, except for picking the wrong hosting maintenance partner, my website, http://www.Customer1stMarketing.com and email are down. I am back to using my personal Gmail as my main account to do business. This goes against every branding bone in my body. Plus, I looked down, with every marketing snobbish bone … Continue reading
Yes, I am a marketing consultant. Yes, I believe that websites are important to growing a business. So why did it take me until my 2nd year in business to build one? There are many reasons. The answer begins with the first sentences. As a marketing consultant, I know the value of a website’s and … Continue reading
If you are a fan of Maisha’s Lemonade Stand on Facebook then you know I am a big advocate of FREE tools to help you grow your business. Mind you, I am not a finance lady but even I understand keeping the costs of running a business as low as possible when starting out. I thought … Continue reading
As suggested by a friend, who knew I had started my company, I met with a fellow Hamptonian since he has already started a company or two and has been successful. It was a great meeting but I left feeling like I had a lot of work to do if I was going to increase my revenue aka get … Continue reading