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Branding, Entrepreneurship, Marketing, marketing campaigns, Sales/Business Development, Women in Business

Back to Basics: What Would Madame CJ Walker Do?

Well, through no fault of my own, except for picking the wrong hosting maintenance partner, my website, and email are down.  I am back to using my personal Gmail as my main account to do business.  This goes against every branding bone in my body.

Plus, I looked down, with every marketing snobbish bone in my body, on businesses that didn’t use their website’s URL in their company’s email.  It just reeked of unprofessionalism,  being a penny pincher, and clueless about branding.  But now, look at me. I am a marketing master with no website. I am using my personal email to handle client information.  Google Drive has become my best friend. I am selling apps and websites through personality and super proposals.

Karma is a b—-. 🙂 But, I am an entrepreneur. I am a single mother. I am Wonder Woman.  I can’t let this stop me.  I must generate revenue without a website.  After all, I am a marketing master who started growing a business without sales tools.  Remember this post Why I Waited.

I have created 100s of campaigns for my clients and previous employers. I should be able to create a marketing campaign for myself without a full blown website. Especially today, with so many tools available social media, landing pages, event sites, giveaways, and PayPal. This Wonder Woman will create business aka revenue by leveraging my can’t-stop, focused creativity for my company.

So for the next few weeks its back to basics. I am growing my biz with my smile and a business card until my new and improved site is back up.  Crossing my fingers it will be up in 3-4 weeks.

Until then, I always wanted to coordinate a time to meet with people and just talk ideas and of course, marketing.  I decided to go across Philadelphia,  invite current and potential business owners to ask me questions about their biz or marketing strategy. I am calling the morning Coffee and Inspiration: Marketing with Maisha.


Notice, no website, no branded email. I will keep you posted on the results!



4 thoughts on “Back to Basics: What Would Madame CJ Walker Do?

  1. Maisha, go get ’em! It sucks when technology lets us down, but you’ll persevere, I have no doubt. You’ve made your business a success and it’s not because of your website or branded email address! On its own, the hammer does not accomplish anything, but without the hammer, the carpenter finds something else with which to turn her vision into reality.

    BTW, was just in Philly a couple of weeks ago, so sorry to miss your upcoming event there. I’m sure it will be fun and lead to some good business connections.

    Try not to stress too much.

    Liked by 1 person

    Posted by Lauren Fleshler | September 11, 2017, 4:35 pm
  2. Sounds good. I definitely will. And, if you make it up to NYC, please let me know. We’ll get coffee and get better acquainted.

    Liked by 1 person

    Posted by Lauren Fleshler | September 12, 2017, 12:17 pm

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